The national trade association promoting the direct selling industry is called the Direct Selling Association (DSA. It is a national trade association for direct selling companies. They sell products and services directly to consumers. They market them through an independent, entrepreneurial sales team DSA protects and also controls the sector.
Founded sometime in 1910 as the Agents Credit Association by a group of representatives in Binghamton, New York.
In this way they wanted problems with collecting payments, which agents were unable to do. Today they offer their members various services and many other opportunities related to direct selling and through which they can improve themselves.
DSA works with the United States Congress and government agencies, consumer advocacy organizations and others on behalf of our nearly 130 member companies.
The organization has a strict code of ethics with which it regulates itself.
Companies that have joined the DSA are direct sales companies as well as network marketing companies that commit to this ethical code that DSA has set. Each year, these companies commit to the code and are given unique opportunities to lead the industry. DSA conducts an annual audit of its members for compliance with the code of ethics.
A direct seller and representative of a network marketing company must always:
Let potential customers know who they are, why they are approaching them and what products they are selling.
Explain to their customers how to return a product or cancel an order.
Respect the privacy of customers by calling at a time that is convenient.
Promptly end a demonstration or presentation at the request of the customer.
Provide accurate and truthful information regarding the price, quality, quantity, performance, and availability of the product or service.
Offer a written receipt in language the customers can understand.
Provide contact information, as well as the contact information of the company represented.
Offer a complete description of any warranty or guarantee.